Jeff Nelson

Hi, I'm Jeff Nelson. Welcome to my profile! I'm an entrepreneur and teacher.

I am Jeff Nelson, the president of Anduro Marketing. My business partner, Damon James, and I started the company in June 2001. Anduro Marketing is a Calgary based company that provides online marketing strategies designed to increase the visibility of a company and the products and services it offers. The goal with our clients is to drive traffic to their website and social media sites and then convert those visitors into either customers or qualified leads. This is done through effective online marketing strategies, expert web page design, and thorough understanding of marketing analyics. I received my Master of Business Administration from the University of Calgary in 1994. My business focus for the last 15 years has been with the integration of sales and marketing with IT systems. I have extensive experience in e-Business Strategy, Business Analysis, Business Intelligence Reporting, Customer Management, Internet Marketing, Project Management, Internet Solutions Architecture, Business Process Improvement, and Business Development. Specialties: Social Media Marketing Search Engine Marketing Search Engine Optimization Competitive Analysis Marketing Metrics Online Business Strategy

Co-Founder at Quickinars

November 2010 - September 2012

Doug Lacombe and I started Quickinars in the Fall of 2010. Essentially, it is quick seminars for business. Currently, we are focusing on social media and internet marketing.

Instructor at Mount Royal University - Bissett School of Business

September 2008 - December 2009

Teaching undergraduate marketing course.

Marketing Chair at CCAT

2007 - 2009

Responsible for developing plans to increase the profile and brand of the Calgary Council of Advanced Technology.

Solutions Architect at Impact Blue

March 1999 - June 2001

Developing online solutions for customers.

Manager, Reporting at EDS Canada

1997 - 2001

Manage a team of professionals that created all the reports for customers and EDS operations - both automated reports and one time queries.

Co-Founder at Mx3 Metrics

May 2013

With a limited marketing budget, an increasingly competitive marketplace and multiple marketing channels most companies need a tool to help understand what's working and what's not. As management consultant Peter Drucker said, "If you can't measure it, you can't manage it." The Marketing Metrics Dashboards developed by Mx3 Metrics are an excellent management solution.

Instructor at SAIT

May 2012

Instructing social media strategy and techniques.

President at Anduro Marketing

October 2001

President

Instructor at University of Calgary, Continuing Education

September 2001

Teaching Business Management and Internet Marketing courses

The University of Calgary

1989 – 1994

MBA

University of Alberta

1978 – 1984

BA

Concentration: Recreation Administration

Marketing, teaching, consulting, traveling, reading, and movies.